AI Insights · Timothy · April 2023
Top 5 Film & Television iOS Apps in Australia: Q1 2023 Performance
Discover the performance trends of the top 5 Film & Television iOS apps in Australia during Q1 2023, including weekly downloads, revenue, and active users.
The first quarter of 2023 saw some interesting trends among the top 5 Film & Television applications on the iOS platform in Australia. Here’s a detailed look at their performance based on data from Sensor Tower.
Disney+ from Disney experienced fluctuations in weekly revenue, peaking at approximately $795K during the last week of December and later stabilizing around $540K to $720K throughout the quarter. Weekly downloads showed a decline from 31K in late December to around 20K by the end of March. Active users remained relatively high, starting at 1.05M and ending near 994K, with some fluctuations in between.
Binge by Hubbl Pty Ltd maintained a steady weekly revenue, averaging around $240K to $250K, with a peak of $284K in late February. Downloads saw a significant drop from 30K in mid-January to around 13K by the end of March. Active users fluctuated slightly, starting at 178K and ending at 173K.
Netflix observed a fairly stable revenue trend, ranging between $147K and $182K. Weekly downloads decreased from 45K at the end of December to around 23K by the end of March. Active users also showed a downward trend, starting at 2.30M and decreasing to 1.92M by the end of the quarter.
Amazon Prime Video from AMZN Mobile LLC had consistent weekly revenue, fluctuating between $125K and $148K. Downloads started at 20K in late December and stabilized around 18K to 20K towards the end of the quarter. Active users showed minor fluctuations, starting at 217K and ending at approximately 205K.
Paramount+ from ViacomCBS Streaming had a steady revenue range between $110K and $138K. Weekly downloads showed a peak of 34K in early January, gradually declining to around 17K by the end of March. Active users remained relatively stable, starting at 71K and ending at 75K, with some variations throughout the quarter.
For more detailed insights and data, visit Sensor Tower.